Marketing has become an inevitable part of every business. If you lack a robust marketing strategy, you will barely generate any leads or increase your consumer base. Be it a small business or a multinational company, digital marketing has become an inevitable reality for everyone. We compiled a list of 7 marketing ideas that will give your small business a kickstart.
1.Geo Targeting
Target your ads based on location next to your business – the chances are that clients will more likely purchase your services if it is nearby. It is vital to start with the area in your nearest proximity to attract the locals. If you offer the services that fit the local customer’s needs, they will most likely revisit you.
2. Supporting Local Business is on everyone’s Mind
Highlight that your business is local- especially in the COVID outbreak, consumers want to support local businesses. Adding a touch of locality will boost your sales. Many small businesses start with their nearest location to attain stability and to move forward to other areas. Your local buyers can be your best customers if you market your product effectively.
3. Call to Action
Add Call to Action phrases like “Call for more information” or “Call to get a Free Quote” to promote interaction. Adding a call to action in your marketing will prompt potential clients to try your product.
4. Time Sensitive Offers
Promote time-sensitive offers to let the locals know that the offer will not last long. If you want your product to be sold within days, let your buyers know that they will miss the chance to purchase the desired product/service if they don’t act within a specific timeframe. Many brands adopt this marketing strategy to boost sales within their current clientele and invite new customers through their promotional offers.
5. Location and Business Hours
Add business hours and location to help people reach you when you are open. Many times businesses miss on their potential customers as they are not aware of business working hours. When you promote your business through digital media, let them know that you are available in a particular time slot.
6. Testimonials
Promote positive reviews and testimonials to add credibility. Potential customers decide whether to buy a product or not after reading the reviews given by other people. Getting positive reviews and testimonials from your customers increases your brand’s trustworthiness and helps customers decide about their purchase.
7. Short Video ads on digital screens in residential Condominiums
Promoting your product/service on digital condo screens will enable you to target the right audience in your area and customize offers for them, as well as help them easily find you during your open hours.
To get more information about residential condo marketing, contact our team of marketing professionals at info@maxtvmedia.com or 416.548.7422
